The Clientèle Group, a diversified financial services group, is listed on the Johannesburg Stock Exchange and is one of South Africa’s leading direct distributors of financial services products. For more than 20 years Clientèle has been successful in offering convenient and easy to understand financial services products to ordinary South Africans through various direct marketing and sales distribution channels. Clientèle’s focus and ‘no-frills’ approach has resulted in it becoming one of the fastest growing insurer in South Africa in relative terms.
Clientèle Life is the primary subsidiary of Clientèle Limited. It is a registered life insurance company, an authorised financial services provider, a member of the Association for Savings and Investment South Africa (ASISA), a member of the Direct Selling Association (DSA) and one of the most respected and trusted name in insurance in South Africa.
Through its simple approach, Clientèle has established itself as a leading direct marketer and provider of nonadvice insurance products and is transforming the future of many South Africans who have not previously been exposed to the benefits of life insurance and other financial products. The products offered by the Clientèle Group are predominantly aimed at the lower to middle income markets and include life, hospital, legal, funeral, disability, dread disease and savings benefits. These products are available through a number of different distribution channels and are easy to apply for.
Through the use of television, telecommunications, advanced systems, effective processes and customercentric staff, Clientèle is able to run a streamlined, cost effective and less complex distribution system compared to many other insurance companies.
The IFA Business Opportunity, a division of Clientèle Life, is one of the distribution channels that has contributed to the enormous success that Clientèle has experienced during the last two decades.
It comes as no surprise that Clientèle has become one of the most trusted and popular brands in South Africa and was in the recent past acknowledged in the Sunday Times Top Brands Survey, M&G Top Companies Reputation Index (TCRI) and the Financial Mail Top Companies report.